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20TH APRIL 2021

INTRODUCING ZHOU DONGYU AS BRAND AMBASSADOR FOR ASIA-PACIFIC

We unveil our latest campaign featuring Zhou Dongyu.

UGG x Zhou Dongyu

Zhou Dongyu presents UGG Oh Yeah for SPRING/SUMMER 2021 Campaign.

Featuring the famous actress Zhou Dongyu as brand ambassador for the Asia-Pacific area, the latest campaign highlights the spring colour scheme of California, showing the attitude of individuality and freedom.

The fluff slides stand out to show Zhou Dongyu’s fashionable charm and inner power.

As one of the most popular styles among the fluff family, the Oh Yeah is available in a variety of colours this season to easily match different occasions and personalities. Dongyu chooses a Macaroon colour style, matching the UGG Oh Yeah in Cornflower, creating a well-covered comfort touch and the fashionable highlight of the total look. Oh Yeah restores its freshness by introducing several colour schemes including elegant Cornflower, enthusiastic Strawberry Sorbet, and trendy Magnolia.

Zhou Dongyu has interpreted various fashionable styles as well as Classic favorites, including the Classic Ultra Mini and the Classic Clear Mini.

The new Classic Clear Mini is a fresh and innovative reimagination of the Classic boot – now 100% waterproof and available in two unique colourways. Warm on the inside and waterproof on the outside, the Classic Clear Mini offers the best of both worlds and stands out in all levels of downpour. Updating the brand’s renowned silhouette, the new waterproof Classic delivers fashion, function, and feel – all in one.

UGG x Zhou Dongyu

Zhou Dongyu in the Classic Clear Mini

The Classic Ultra Mini also updates the most iconic silhouette with a lower shaft height, adding easy on-off and enhanced versatility. Pre-treated to keep it looking better for longer, this Classic features everything you love about the original: signature sheepskin, ultra-soft UGGplush™ lining, and a flexible, lightweight sole. Wear with virtually anything – the styling options are endless.

UGG x Zhou Dongyu

Zhou Dongyu in the Classic Ultra Mini

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