21ST AUGUST 2019
These six people all have one thing in common, they refuse to be defined by convention.
Each season we unveil a group of free-spirited, bold, provocative and above all real, individuals that help capture the essence of our latest collection - this is the UGG COLLECTIVE.
Dives into enigma to get listeners to focus on her sound rather than the person behind it. Writing and practicing music since the age of three, the California native’s soulful songs have garnered praise from the likes of Alicia Keys, Bryson Tiller, and Rihanna. Touted as one of R&B’s rising stars, she won her first GRAMMY Award in February 2019 and is part of a growing group of young creatives who are revising identity and art in the digital age.
Does everything his own way. Growing up between New York and Paris with fashion-industry parents, he has an innate sense of style infused into everything he does—most notably, his self-made project “Hot Mess,” a collaborative collection of unapologetically raw photography, film, clothing, and furniture. Boldly unfiltered, he redefines what it means to be a young creative entrepreneur.
Intent on bringing more female perspectives to film, turning her lens on an all-girl cast in Skate Kitchen, which follows a group of unapologetically young, queer, and feminist skateboarders in NYC. Honest in her storytelling, Moselle’s tender curiosity allows her to create soft yet extraordinary moments on screen—uncovering beauty in pain, and truth in fiction.
Never cowers in the face of failure, embracing it as a ladder to greatness. Competitively climbing since age eight, he is currently at the top of his game, winning a gold medal at the IFSC World Cup in 2010 and dominating the American Boulder Series for the last decade. Passionate and daring, he pushes the limits of possibility on a daily basis.
Is a free-spirited model whose wild heart and love for travel lead her to some of the world’s most beautiful places. Often accompanied by fiancé and fellow Collective member Zackery Michael, she leads an unconventional life of adventure.
Lives life on his own terms as a self-taught photographer who’s always on the road. From shooting fashion editorials in NYC and celebrities in L.A. to documenting the mountain tribes of Myanmar, his photography focuses on intimate shots of people and places, often featuring his girlfriend Lola McDonnell.
A California-based family of creatives, musicians, activists. Our Holiday ‘19 campaign celebrates connection and those who inspire, support, and accept each other through the spirit of giving.
Pairing duos across generations who support, challenge, and inspire one another as individuals, the #UGGLIFE campaign highlights these relationships and the spirit that brings our family together.